# MARK KENTWELL | Founder + AI (@mark_kentwell) on instagram

- id: koinon:creator:instagram_mark_kentwell
- url: https://koinonlink.com/kol/instagram/mark_kentwell
- schema_version: 1.4

## Identity
- platform: instagram
- handle: mark_kentwell
- platform_url: https://www.instagram.com/mark_kentwell/
- website: https://linktr.ee/mark_kentwell
- entity_type: creator
- person_id: koinon:person:tiktok_mark_kentwell

## Reach
- followers: 5203
- following: 86
- posts_total: 2733
- posts_observed: 6
- verified: true
- size_tier: nano

## Engagement
- status: not_collected
- status_note: Engagement has not been collected for this creator yet. This is a gap in our collection, NOT a statement that the creator has no engagement. Follower count is known, so it is measurable.
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: ecommerce
- subcategory: marketplace
- category_confidence: 0.8
- category_source: derived_from_recent_content
- topics: Local property listings, Real estate market updates, Presence Real Estate company news
- bio: AI tools I use to scale a real business
Founder @presence.realestate 
Building to $250M+ in public
3 x REB Australian Principal of the Year
Latest ep👇

## Audience (inferred)
- status: present
- description: Newcastle Australia area home buyers, sellers and local property seekers
- roles: consumer
- seniority: consumer
- pain_points: RBA cash rate decisions affecting mortgage affordability, Limited unique properties in quiet locations, Navigating competitive local real estate market
- posts_analysed: 7
- confidence: 0.4

## Commercial (inferred)
- audience_buyer_fit: 0.9
- promotion_intent: 0.8
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 58
- authenticity_basis: profile_shape_only
- credibility_score: 58
- flagged_for_review: false
- koinon_bd_grade: B — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Evidence
- [instagram_mark_kentwell#9b2a0718] [12:05PM] Back Home 🖤🤍 (https://www.instagram.com/mark_kentwell/)
- [instagram_mark_kentwell#864b8897] Who doesn't love a bit of good news on a Friday? 🖤🤍 This week, we welcomed our fourth returning team member back to Presence, and that's something pretty special. Over time, people come and go for all kinds of reasons. But when great people choose to come back, aligned with our
- [instagram_mark_kentwell#7814a7f7] **Presence turns THREE! 🖤🤍🎉** Three years ago, we made one of the biggest and boldest moves in our journey. After 18 years with a well-known franchise, we stepped away, changed from red to black and took charge of our own destiny. It was daunting. It was challenging. But we’ve
- [instagram_mark_kentwell#dd5bbb45] 8:30am. Coffee in hand, the morning errands are done, and you're back home with Charlestown Square just moments away and the Fernleigh Track waiting when you feel like getting outside. That's everyday life at Aura. Set at 55-57 Smith Street, Charlestown, Aura is a collection of b
- [instagram_mark_kentwell#3e2f7a21] The RBA held the cash rate at 4.35% again this week. No surprises, no fireworks, just steady as she goes. Here's what that actually means if you're buying, selling or holding in Newcastle, Lake Macquarie, the Central Coast or the Hunter: certainty. Buyers know what they're workin
- [instagram_mark_kentwell#e4c57e0e] A closer look at 118 Myles Avenue, Warners Bay. Clinker brick construction in a quiet cul-de-sac opposite bushland reserves, with a designer kitchen featuring a butler's pantry and Dekton benchtops. A wraparound entertainer's deck with gas fireplace and firepit sits alongside rak
- [instagram_mark_kentwell#5b2f66be] Just Listed | Secret Garden Sanctuary - Inspired Designer Apartment in the Heart of the East End 202/18 Wolfe Street, Newcastle 2 🛏 | 2 🛁 | 1 🚗 One-of-a-kind sanctuary pairs lush green outlooks with a beautifully finished free-flowing layout. Designer stone-topped kitchen with

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.4, freshness_days=68, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.4, freshness_days=68, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.4, freshness_days=68, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=68, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=68, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=101, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.25, freshness_days=68, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=101, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=101, method=platform_profile

## Freshness
- profile_checked_days_ago: 101
- content_analysed_days_ago: 68
- audience_updated_days_ago: 68

## AI retrieval
- indexing_requests: 6
- user_triggered_requests: 0
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=instagram_mark_kentwell
- Request removal: https://koinonlink.com/claim?k=instagram_mark_kentwell
- Terms: https://koinonlink.com/for-ai