# Dan Martell (@danmartell) on threads

- id: koinon:creator:threads_danmartell
- url: https://koinonlink.com/kol/threads/danmartell
- schema_version: 1.4

## Identity
- platform: threads
- handle: danmartell
- platform_url: https://www.threads.net/@danmartell
- website: https://linktr.ee/danmartell
- entity_type: creator
- person_id: koinon:person:threads_danmartell

## Reach
- followers: 303367
- posts_observed: 1
- verified: true
- size_tier: kol

## Engagement
- status: peak_post_only
- peak_post_engagement_rate: 0.00052
- best_post_interactions: 157
- measurement_source: threads_post_likes
- measurement_formula: likes on one post (Threads exposes no reply or repost count on this path)
- comparable_pool: peak_interactions
- status_note: We have only the single best observed post, so no mean exists. peak_post_engagement_rate is an UPPER BOUND, systematically higher than an average — never compare it against an average rate.
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: software
- subcategory: ai_tools
- category_confidence: 0.9
- category_source: derived_from_recent_content
- topics: CEO mindset and leadership, Founder psychology and mindset, Business growth and scaling, Overcoming fear and procrastination, Self-investment and personal development, Authenticity in business
- bio: 📘 Bestselling Author (Buy Back Your Time)
⚙️ 3x Software Exits
🚀 $100M Holding Company
💙 Message me "Coach" to grow your business

## Audience (inferred)
- status: present
- description: Entrepreneurs and business founders, especially early to mid-stage founders building their own companies
- roles: general_ai
- seniority: decision_maker
- pain_points: Struggling to scale their business due to internal bottlenecks and team limitations, Falling into the trap of overthinking and delaying action, Lacking confidence in their offer or ability to sell effectively, Feeling isolated as a founder without proper mentorship or guidance
- posts_analysed: 8
- confidence: 0.4

## Commercial (inferred)
- audience_buyer_fit: 0.9
- promotion_intent: 0.8
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 80
- authenticity_basis: engagement_observed
- credibility_score: 95
- flagged_for_review: false
- koinon_bd_grade: A — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Evidence
- [threads_danmartell#e05abf71] The whole job of a CEO is to find where people are blocked and get them unblocked. (https://www.threads.com/@danmartell/post/DT3W9xolFk8)
- [threads_danmartell#4f3336e8] The more you build your own thing... the more unemployable you become
- [threads_danmartell#9ec74e15] Your authenticity is your unfair advantage.
- [threads_danmartell#9de605e9] You can’t out-manage a bad person.
- [threads_danmartell#8f15ef6f] When you truly believe in your offer, selling feels like serving.
- [threads_danmartell#778c6dcd] Most opportunities are lost because people quit too early.
- [threads_danmartell#da4e8774] The best investment you'll ever make is in your own capability.
- [threads_danmartell#5deff86a] there are smart people who overthink losing to average people who just start

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.4, freshness_days=21, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.4, freshness_days=21, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.4, freshness_days=21, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=79, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=79, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=110, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.5, freshness_days=79, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=110, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=110, method=platform_profile

## Freshness
- profile_checked_days_ago: 110
- content_analysed_days_ago: 79
- audience_updated_days_ago: 21

## AI retrieval
- indexing_requests: 10
- user_triggered_requests: 2
- last_user_triggered_day: 2026-10-18
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=threads_danmartell
- Request removal: https://koinonlink.com/claim?k=threads_danmartell
- Terms: https://koinonlink.com/for-ai