{
  "@context": "https://koinonlink.com/schema/creator/v1.0",
  "@type": "Creator",
  "schema_version": "1.0",
  "id": "koinon:creator:tiktok_bark",
  "url": "https://koinonlink.com/kol/tiktok/bark",
  "alternate": {
    "html": "https://koinonlink.com/kol/tiktok/bark",
    "json": "https://koinonlink.com/kol/tiktok/bark.json",
    "markdown": "https://koinonlink.com/kol/tiktok/bark.md"
  },
  "identity": {
    "display_name": "BARK",
    "handle": "bark",
    "platform": "tiktok",
    "platform_url": "https://www.tiktok.com/@bark",
    "website": "https://youtube.com/playlist?list=PLWffRSsXxTagROlltFwApdy7NfUC-V_Id&si=lLTf53yE3DxvwyjS",
    "country": "US",
    "country_name": "United States",
    "location_text": null,
    "entity_type": "creator",
    "person_id": "koinon:person:tiktok_themarisapeer",
    "person_id_note": null,
    "other_accounts": [
      {
        "platform": "tiktok",
        "handle": "themarisapeer",
        "url": "https://koinonlink.com/kol/tiktok/themarisapeer"
      }
    ],
    "claimed": false,
    "claimed_note": "Not claimed. This says nothing about the creator — most profiles are simply not claimed yet.",
    "declared_accounts": []
  },
  "first_party": null,
  "reach": {
    "followers": 305013,
    "following": 577,
    "posts_total": 870,
    "posts_observed": 6,
    "account_age_days": null,
    "posts_per_day": null,
    "verified": false,
    "size_tier": "kol"
  },
  "engagement": {
    "engagement_rate": null,
    "avg_interactions_per_post": null,
    "best_post_interactions": null,
    "unit_note": "engagement_rate is a ratio (0-1); the interaction fields are absolute counts."
  },
  "content": {
    "bio": "Makers of Bark Box",
    "topics": [
      "BarkBox subscription products",
      "Dog toys and treats",
      "Dog humor and daily life videos",
      "Pet ownership fun and trends"
    ],
    "category": "lifestyle",
    "category_label": "Lifestyle",
    "subcategory": "pets",
    "subcategory_label": "Pets",
    "category_confidence": 0.9,
    "category_source": "derived_from_recent_content"
  },
  "audience": {
    "status": "present",
    "status_note": null,
    "description": "Dog owners and pet parents buying toys, treats, and subscription boxes for their dogs",
    "roles": [
      "consumer"
    ],
    "seniority": "consumer",
    "pain_points": [
      "Dogs getting bored with repetitive toys",
      "Having to choose between different treat types",
      "Finding engaging, high-quality dog products that hold attention"
    ],
    "posts_analysed": 40,
    "confidence": 0.75
  },
  "commercial": {
    "audience_buyer_fit": 0.2,
    "promotion_intent": 0.1,
    "open_to_collaboration": false,
    "contact": null,
    "contact_note": "Koinon does not publish creator contact details."
  },
  "quality": {
    "authenticity_score": 66,
    "credibility_score": 66,
    "grade": "C",
    "anomaly_flags": [],
    "interpretation": "Signals for triage, not verdicts. A flag means the profile is worth a manual check."
  },
  "evidence": [
    {
      "evidence_id": "tiktok_bark#p0",
      "type": "creator_content",
      "excerpt": "Finally, a celebrity talk show about the stuff that really matters! Couch cuddles and picking up dog poo.   Introducing WHO’S A GOOD GUEST?, hosted by @joshuahorowitz (aka the host of Happy Sad Confused and most importantly, Lucy's dad). Celebrities show up. Their dogs steal the ",
      "source_url": "https://www.tiktok.com/@bark",
      "observed_at_days_ago": 0
    },
    {
      "evidence_id": "tiktok_bark#p1",
      "type": "creator_content",
      "excerpt": "original sound - bark",
      "source_url": null,
      "observed_at_days_ago": 0
    },
    {
      "evidence_id": "tiktok_bark#p2",
      "type": "creator_content",
      "excerpt": "Check out BARK’s video! #TikTok >",
      "source_url": null,
      "observed_at_days_ago": 0
    },
    {
      "evidence_id": "tiktok_bark#p3",
      "type": "creator_content",
      "excerpt": "Your dog has a seat at our table. We’re thrilled to announce that Bark is officially Co-Owned by Dogs! #BarkCoOwned #ShopDog #CoOwnedByDogs",
      "source_url": null,
      "observed_at_days_ago": 0
    },
    {
      "evidence_id": "tiktok_bark#p4",
      "type": "creator_content",
      "excerpt": "It is a becoming a big trend on TikTok now! Click here: barkcoowned",
      "source_url": null,
      "observed_at_days_ago": 0
    },
    {
      "evidence_id": "tiktok_bark#p5",
      "type": "creator_content",
      "excerpt": "Happy to see you’re enjoyin",
      "source_url": null,
      "observed_at_days_ago": 0
    }
  ],
  "provenance": [
    {
      "field": "audience.description",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 0,
      "method": "llm_persona_from_recent_content",
      "evidence_ids": [
        "tiktok_bark#p0",
        "tiktok_bark#p1",
        "tiktok_bark#p2",
        "tiktok_bark#p3",
        "tiktok_bark#p4",
        "tiktok_bark#p5"
      ]
    },
    {
      "field": "audience.roles",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 0,
      "method": "llm_persona_from_recent_content",
      "evidence_ids": [
        "tiktok_bark#p0",
        "tiktok_bark#p1",
        "tiktok_bark#p2",
        "tiktok_bark#p3",
        "tiktok_bark#p4",
        "tiktok_bark#p5"
      ]
    },
    {
      "field": "audience.seniority",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 0,
      "method": "llm_persona_from_recent_content"
    },
    {
      "field": "commercial.audience_buyer_fit",
      "source_type": "ai_inferred",
      "confidence": 0.6,
      "freshness_days": 0,
      "method": "llm_scorer",
      "note": "Relative signal within Koinon indexing, not a market-wide score."
    },
    {
      "field": "commercial.promotion_intent",
      "source_type": "ai_inferred",
      "confidence": 0.6,
      "freshness_days": 0,
      "method": "llm_scorer"
    },
    {
      "field": "quality.anomaly_flags",
      "source_type": "heuristic",
      "confidence": 0.5,
      "freshness_days": 41,
      "method": "follower_growth_and_engagement_ratio_heuristic",
      "note": "Means \"worth a manual check\", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person."
    },
    {
      "field": "reach.followers",
      "source_type": "observed",
      "confidence": 0.95,
      "freshness_days": 41,
      "method": "platform_profile"
    }
  ],
  "freshness": {
    "profile_checked_days_ago": 41,
    "content_analysed_days_ago": 0,
    "audience_updated_days_ago": 0,
    "generated_at": "2026-09-01T21:19:14.526Z"
  },
  "retrieval": {
    "indexing_requests": 1,
    "user_triggered_requests": 0,
    "last_user_triggered_day": null,
    "note": "Being indexed in bulk is not the same as being retrieved to answer a question."
  },
  "relationships": {
    "platform_entity": "https://koinonlink.com/creators/tiktok",
    "category_entity": "https://koinonlink.com/product-category/lifestyle"
  },
  "license": {
    "terms": "https://koinonlink.com/for-ai",
    "attribution": "Koinon Link",
    "claim_url": "https://koinonlink.com/claim?k=tiktok_bark",
    "removal_url": "https://koinonlink.com/claim?k=tiktok_bark"
  }
}