# Moroccan small business (@hemmaworld) on tiktok

- id: koinon:creator:tiktok_hemmaworld
- url: https://koinonlink.com/kol/tiktok/hemmaworld
- schema_version: 1.4

## Identity
- platform: tiktok
- handle: hemmaworld
- platform_url: https://www.tiktok.com/@hemmaworld
- website: https://www.instagram.com/p/CLPlRypD5B4/?igshid=1ik7amag2m58a
- entity_type: creator
- person_id: Cross-platform identity not resolved for this creator.

## Reach
- followers: 10536
- following: 96
- posts_total: 180
- posts_observed: 3
- verified: false
- size_tier: koc

## Engagement
- status: not_collected
- status_note: Engagement has not been collected for this creator yet. This is a gap in our collection, NOT a statement that the creator has no engagement. Follower count is known, so it is measurable.
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: ecommerce
- subcategory: dtc_brand
- category_confidence: 0.8
- category_source: derived_from_recent_content
- topics: moroccan small business, kpop merch and bts, fashion accessories, local ecommerce and trends, eid and seasonal shopping
- bio: Our instagram 👆👆👆
OurLevel up your shopping game✨
🔔 Shipping only to Morocco

## Audience (inferred)
- status: present
- description: Young Moroccan consumers interested in K-pop merch, fashion accessories like socks and sunglasses, and local small business products with shipping limited to Morocco
- roles: consumer
- seniority: consumer
- pain_points: Finding affordable K-pop and BTS merchandise locally in Morocco, Accessing trendy fashion items like socks and sunglasses without international shipping, Supporting authentic Moroccan small businesses amid limited local options
- posts_analysed: 40
- confidence: 0.75

## Commercial (inferred)
- audience_buyer_fit: 0.8
- promotion_intent: 0.7
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 52
- authenticity_basis: profile_shape_only
- credibility_score: 52
- flagged_for_review: false
- koinon_bd_grade: B — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Evidence
- [tiktok_hemmaworld#b74c3127] #maroc #lunettespourtous #lunettesdesoleil #lunettechallenge #sunglasess #sunglassechallenge (https://www.tiktok.com/@hemmaworld)
- [tiktok_hemmaworld#3b6d009e] Party Girl
- [tiktok_hemmaworld#9bb63df6] It is a becoming a big trend on TikTok now! Click here: maroc
- [tiktok_hemmaworld#a3b98473] Check out Moroccan small business’s video! #TikTok >
- [tiktok_hemmaworld#9a80cb59] #moroccansmallbusiness #moroccansmallbusinesscheck #moroccansmallbiz
- [tiktok_hemmaworld#7e8f3b3b] original sound - hemmaworld
- [tiktok_hemmaworld#a4d19179] #moroccantiktoke🇲🇦 #moroccanentrepreneur #moroccansmallbusiness #moroccanecommerce #moroccanideas #moroccanbiz #moroccotiktok
- [tiktok_hemmaworld#428d41ed] متحمسين للعيد ؟ #moroccantiktoke🇲🇦 #moroccanentrepreneur #moroccansmallbusiness #moroccanecommerce #عيد  #أجواء_العيد_في_المنزل #أجواء_العيد

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.75, freshness_days=60, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.75, freshness_days=60, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.75, freshness_days=60, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=60, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=60, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=99, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.25, freshness_days=60, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=99, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=99, method=platform_profile

## Freshness
- profile_checked_days_ago: 99
- content_analysed_days_ago: 60
- audience_updated_days_ago: 60

## AI retrieval
- indexing_requests: 9
- user_triggered_requests: 0
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=tiktok_hemmaworld
- Request removal: https://koinonlink.com/claim?k=tiktok_hemmaworld
- Terms: https://koinonlink.com/for-ai