{
  "@context": "https://koinonlink.com/schema/creator/v1.3",
  "@type": "Creator",
  "schema_version": "1.3",
  "id": "koinon:creator:tiktok_mariodevan",
  "url": "https://koinonlink.com/kol/tiktok/mariodevan",
  "alternate": {
    "html": "https://koinonlink.com/kol/tiktok/mariodevan",
    "json": "https://koinonlink.com/kol/tiktok/mariodevan.json",
    "markdown": "https://koinonlink.com/kol/tiktok/mariodevan.md"
  },
  "identity": {
    "display_name": "mariodevan",
    "handle": "mariodevan",
    "platform": "tiktok",
    "platform_url": "https://www.tiktok.com/@mariodevan",
    "website": null,
    "country": "ID",
    "country_name": "Indonesia",
    "location_text": null,
    "entity_type": "creator",
    "person_id": null,
    "person_id_note": "Cross-platform identity not resolved for this creator.",
    "other_accounts": [],
    "claimed": false,
    "claimed_note": "Not claimed. This says nothing about the creator — most profiles are simply not claimed yet.",
    "declared_accounts": []
  },
  "first_party": null,
  "reach": {
    "followers": 5444,
    "following": 463,
    "posts_total": null,
    "posts_observed": 1,
    "account_age_days": null,
    "posts_per_day": null,
    "verified": false,
    "size_tier": "nano"
  },
  "engagement": {
    "status": "not_collected",
    "engagement_rate": null,
    "engagement_rate_basis": null,
    "posts_in_average": null,
    "avg_views_per_post": null,
    "peak_post_engagement_rate": null,
    "avg_interactions_per_post": null,
    "best_post_interactions": null,
    "measurement_source": null,
    "measurement_formula": null,
    "comparable_pool": null,
    "status_note": "Engagement has not been collected for this creator yet. This is a gap in our collection, NOT a statement that the creator has no engagement. Follower count is known, so it is measurable.",
    "unit_note": "engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here."
  },
  "content": {
    "bio": "akun asal tuangin apa yg ada dipikiran...\nai thinker... praktisi komersial, digital, marketing dan bisnis",
    "topics": [
      "AI for content creation and automation",
      "E-commerce optimization on Shopee",
      "Marketing strategy for UMKM",
      "Avoiding online scams and fraud",
      "GMV growth through strategic thinking",
      "Practical AI applications for non-technical users"
    ],
    "topics_en": [
      "AI for content creation and automation",
      "E-commerce optimization on Shopee",
      "Marketing strategy for UMKM",
      "Avoiding online scams and fraud",
      "GMV growth through strategic thinking",
      "Practical AI applications for non-technical users"
    ],
    "topics_zh": [
      "AI 内容创作与自动化",
      "Shopee 电商优化",
      "UMKM 营销策略",
      "防范网络诈骗",
      "战略思维驱动 GMV 增长",
      "非技术用户的实用 AI 应用"
    ],
    "category": "software",
    "category_label": "Software",
    "subcategory": "ai_tools",
    "subcategory_label": "AI tools / agents",
    "category_confidence": 0.9,
    "category_source": "derived_from_recent_content"
  },
  "audience": {
    "status": "present",
    "status_note": null,
    "description": "UMKM owners and digital marketers in Indonesia who are struggling with content creation, ad performance, and AI adoption in their business",
    "roles": [
      "ecom_ops"
    ],
    "seniority": "practitioner",
    "pain_points": [
      "Struggling to generate consistent, high-quality content without burning out",
      "Failing to convert ad spend into real sales despite effort",
      "Not knowing how to leverage AI effectively beyond basic tools",
      "Feeling overwhelmed by scams and misleading marketing tactics online"
    ],
    "posts_analysed": 40,
    "confidence": 0.75
  },
  "commercial": {
    "audience_buyer_fit": 0.7,
    "promotion_intent": 0.6,
    "open_to_collaboration": false,
    "contact": null,
    "contact_note": "Koinon does not publish creator contact details."
  },
  "quality": {
    "authenticity_score": 41,
    "authenticity_basis": "profile_shape_only",
    "authenticity_method": "Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58.",
    "authenticity_comparable_across_platforms": false,
    "credibility_score": 41,
    "credibility_note": null,
    "flagged_for_review": false,
    "flag_reasons": [],
    "anomaly_flags": [],
    "koinon_bd_grade": {
      "value": "C",
      "scale": [
        "A",
        "B",
        "C",
        "quarantine",
        null
      ],
      "value_meanings": {
        "A": "Strong fit for Koinon partner outreach.",
        "B": "Moderate fit.",
        "C": "Weak fit, or never scored.",
        "quarantine": "Flagged for manual review. Excluded from Koinon published statistics, but creator search still RETURNS these profiles unless you pass exclude_anomalous:true — check quality.flagged_for_review.",
        "null": "Never scored."
      },
      "measures": "koinon_partner_outreach_fit",
      "basis": "koinon_bd_fit_and_engagement",
      "formula": "fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine.",
      "comparable_across_platforms": false,
      "interpretation": "NOT a quality score and NOT fit for your campaign — it grades Koinon own partner-outreach interest in gaming, e-commerce and software. A \"C\" usually means \"outside those industries\" or \"not yet scored\".",
      "explained_at": "https://koinonlink.com/for-ai#koinon_bd_grade"
    },
    "interpretation": "Signals for triage, not verdicts. A flag means the profile is worth a manual check."
  },
  "evidence": [
    {
      "evidence_id": "tiktok_mariodevan#e3c8f8e7",
      "type": "creator_content",
      "excerpt": "hati2 penipuan memanfaatkan google maps",
      "source_url": "https://www.tiktok.com/@mariodevan",
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_mariodevan#dfdd0b4b",
      "type": "creator_content",
      "excerpt": "original sound - mariodevan",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_mariodevan#09332f72",
      "type": "creator_content",
      "excerpt": "Check out mariodevan’s video! #TikTok >",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_mariodevan#71de0a40",
      "type": "creator_content",
      "excerpt": "XL brani singgung telkomsel lagi 😂",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_mariodevan#ac951291",
      "type": "creator_content",
      "excerpt": "campaign XL terang2an sindir Telkomsel 🫣",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_mariodevan#7fe44120",
      "type": "creator_content",
      "excerpt": "kenalan sama apa itu lipstick effect",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_mariodevan#7303a82a",
      "type": "creator_content",
      "excerpt": "Lagi ramai di X, poster makanan hasil AI yang bukannya bikin lapar, malah bikin orang kehilangan selera makan. Sebagai pengajar AI untuk pelaku UMKM, saya justru selalu mengingatkan soal ini. AI memang luar biasa. Tapi kalau digunakan tanpa batas, justru bisa merusak kepercayaan ",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_mariodevan#7cc1dd8e",
      "type": "creator_content",
      "excerpt": "original sound - ipin_xyz",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    }
  ],
  "provenance": [
    {
      "field": "audience.description",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 0,
      "method": "llm_persona_from_recent_content",
      "note_ref": "llm_persona_from_recent_content"
    },
    {
      "field": "audience.roles",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 0,
      "method": "llm_persona_from_recent_content",
      "note_ref": "llm_persona_from_recent_content"
    },
    {
      "field": "audience.seniority",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 0,
      "method": "llm_persona_from_recent_content",
      "note_ref": "llm_persona_from_recent_content"
    },
    {
      "field": "commercial.audience_buyer_fit",
      "source_type": "ai_inferred",
      "confidence": 0.6,
      "freshness_days": 0,
      "method": "llm_scorer",
      "note": "Relative signal within Koinon indexing, not a market-wide score."
    },
    {
      "field": "commercial.promotion_intent",
      "source_type": "ai_inferred",
      "confidence": 0.6,
      "freshness_days": 0,
      "method": "llm_scorer"
    },
    {
      "field": "quality.anomaly_flags",
      "source_type": "heuristic",
      "confidence": 0.5,
      "freshness_days": 48,
      "method": "profile_snapshot_and_engagement_ratio_heuristic",
      "note": "Means \"worth a manual check\", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person."
    },
    {
      "field": "quality.authenticity_score",
      "source_type": "heuristic",
      "confidence": 0.25,
      "freshness_days": 0,
      "method": "Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58.",
      "note": "The input set differs by platform; do not compare this score across platforms."
    },
    {
      "field": "quality.koinon_bd_grade",
      "source_type": "ai_inferred",
      "confidence": 0.5,
      "freshness_days": 48,
      "method": "llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine.",
      "note": "Koinon partner-outreach fit, not creator quality."
    },
    {
      "field": "reach.followers",
      "source_type": "observed",
      "confidence": 0.95,
      "freshness_days": 48,
      "method": "platform_profile"
    }
  ],
  "method_notes": {
    "llm_persona_from_recent_content": "Computed from posts read live at analysis time; those posts are NOT retained. The excerpts in evidence[] are separately collected profile content and are NOT the inputs to this inference. Do not cite them as its supporting evidence."
  },
  "freshness": {
    "profile_checked_days_ago": 48,
    "content_analysed_days_ago": 0,
    "audience_updated_days_ago": 0,
    "generated_at": "2026-09-04T01:20:18.852Z"
  },
  "retrieval": {
    "indexing_requests": 1,
    "user_triggered_requests": 0,
    "last_user_triggered_day": null,
    "note": "Being indexed in bulk is not the same as being retrieved to answer a question."
  },
  "relationships": {
    "platform_entity": "https://koinonlink.com/creators/tiktok",
    "category_entity": "https://koinonlink.com/product-category/software"
  },
  "license": {
    "terms": "https://koinonlink.com/for-ai",
    "attribution": "Koinon Link",
    "claim_url": "https://koinonlink.com/claim?k=tiktok_mariodevan",
    "removal_url": "https://koinonlink.com/claim?k=tiktok_mariodevan"
  }
}