{
  "@context": "https://koinonlink.com/schema/creator/v1.3",
  "@type": "Creator",
  "schema_version": "1.3",
  "id": "koinon:creator:tiktok_orenansanttos",
  "url": "https://koinonlink.com/kol/tiktok/orenansanttos",
  "alternate": {
    "html": "https://koinonlink.com/kol/tiktok/orenansanttos",
    "json": "https://koinonlink.com/kol/tiktok/orenansanttos.json",
    "markdown": "https://koinonlink.com/kol/tiktok/orenansanttos.md"
  },
  "identity": {
    "display_name": "Renan Santos",
    "handle": "orenansanttos",
    "platform": "tiktok",
    "platform_url": "https://www.tiktok.com/@orenansanttos",
    "website": "https://sandwiche.me/orenansanttos",
    "country": "BR",
    "country_name": "Brazil",
    "location_text": null,
    "entity_type": "creator",
    "person_id": null,
    "person_id_note": "Cross-platform identity not resolved for this creator.",
    "other_accounts": [],
    "claimed": false,
    "claimed_note": "Not claimed. This says nothing about the creator — most profiles are simply not claimed yet.",
    "declared_accounts": []
  },
  "first_party": null,
  "reach": {
    "followers": 7408,
    "following": 1355,
    "posts_total": null,
    "posts_observed": 1,
    "account_age_days": null,
    "posts_per_day": null,
    "verified": false,
    "size_tier": "nano"
  },
  "engagement": {
    "status": "not_collected",
    "engagement_rate": null,
    "engagement_rate_basis": null,
    "posts_in_average": null,
    "avg_views_per_post": null,
    "peak_post_engagement_rate": null,
    "avg_interactions_per_post": null,
    "best_post_interactions": null,
    "measurement_source": null,
    "measurement_formula": null,
    "comparable_pool": null,
    "status_note": "Engagement has not been collected for this creator yet. This is a gap in our collection, NOT a statement that the creator has no engagement. Follower count is known, so it is measurable.",
    "unit_note": "engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here."
  },
  "content": {
    "bio": "🫶🏼 Herdeiro do Céu, Esposo, pai de 3\n💰 Empresário Creator Economy\n🧡 Fundador Hub Shopee\n🧠 Criador Método Influencer Elite\n💻 +11 anos Negócios Digitais",
    "topics": [
      "Influencer marketing and content hooks",
      "Shopee monetization as main income",
      "Creator vs influencer distinction",
      "Authenticity and personal branding",
      "Mindset and persistence in digital business"
    ],
    "topics_en": [
      "Influencer marketing and content hooks",
      "Shopee monetization as main income",
      "Creator vs influencer distinction",
      "Authenticity and personal branding",
      "Mindset and persistence in digital business"
    ],
    "topics_zh": [
      "达人营销与内容爆点",
      "Shopee 变现作为主要收入",
      "创作者与影响者的区别",
      "真实性与个人品牌塑造",
      "数字商业的心态与坚持"
    ],
    "category": "ecommerce",
    "category_label": "E-commerce / DTC",
    "subcategory": "marketplace",
    "subcategory_label": "Marketplace sellers",
    "category_confidence": 0.85,
    "category_source": "derived_from_discovery_path"
  },
  "audience": {
    "status": "present",
    "status_note": null,
    "description": "Aspiring and active Brazilian content creators, Shopee affiliates and sellers seeking to monetize through influencer marketing and digital businesses",
    "roles": [
      "content"
    ],
    "seniority": "practitioner",
    "pain_points": [
      "Struggling to create effective hooks and storytelling for virality",
      "Overcoming emotional and mindset blocks that limit growth",
      "Uncertainty about turning content creation into primary income",
      "Building an authentic personal brand without hiding identity"
    ],
    "posts_analysed": 40,
    "confidence": 0.75
  },
  "commercial": {
    "audience_buyer_fit": 0.8,
    "promotion_intent": 0.8,
    "open_to_collaboration": false,
    "contact": null,
    "contact_note": "Koinon does not publish creator contact details."
  },
  "quality": {
    "authenticity_score": 39,
    "authenticity_basis": "profile_shape_only",
    "authenticity_method": "Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58.",
    "authenticity_comparable_across_platforms": false,
    "credibility_score": 39,
    "credibility_note": null,
    "flagged_for_review": false,
    "flag_reasons": [],
    "anomaly_flags": [],
    "koinon_bd_grade": {
      "value": "C",
      "scale": [
        "A",
        "B",
        "C",
        "quarantine",
        null
      ],
      "value_meanings": {
        "A": "Strong fit for Koinon partner outreach.",
        "B": "Moderate fit.",
        "C": "Weak fit, or never scored.",
        "quarantine": "Flagged for manual review. Excluded from Koinon published statistics, but creator search still RETURNS these profiles unless you pass exclude_anomalous:true — check quality.flagged_for_review.",
        "null": "Never scored."
      },
      "measures": "koinon_partner_outreach_fit",
      "basis": "koinon_bd_fit_and_engagement",
      "formula": "fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine.",
      "comparable_across_platforms": false,
      "interpretation": "NOT a quality score and NOT fit for your campaign — it grades Koinon own partner-outreach interest in gaming, e-commerce and software. A \"C\" usually means \"outside those industries\" or \"not yet scored\".",
      "explained_at": "https://koinonlink.com/for-ai#koinon_bd_grade"
    },
    "interpretation": "Signals for triage, not verdicts. A flag means the profile is worth a manual check."
  },
  "evidence": [
    {
      "evidence_id": "tiktok_orenansanttos#b359630b",
      "type": "creator_content",
      "excerpt": "Você sabe como funciona um grupo de achadinhos automáticos? Assista esse vídeo 📹",
      "source_url": "https://www.tiktok.com/@orenansanttos",
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_orenansanttos#e4b73c12",
      "type": "creator_content",
      "excerpt": "original sound - orenansanttos",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_orenansanttos#26d76c35",
      "type": "creator_content",
      "excerpt": "Check out Renan Santos’s video! #TikTok >",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_orenansanttos#c532c03f",
      "type": "creator_content",
      "excerpt": "O que é gancho visual pessoal?  #marketingdeinfluencia  #marketingdigital #ganchovisual",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_orenansanttos#9ae14654",
      "type": "creator_content",
      "excerpt": "It is a becoming a big trend on TikTok now! Click here: marketingdeinfluencia",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "tiktok_orenansanttos#bd1f7647",
      "type": "creator_content",
      "excerpt": "🎯 O segredo de um influencer de sucesso? Não é só ter seguidores. É conhecer quem está do outro lado da tela. Saber o que seu público gosta, seus hábitos, comportamentos e o que realmente desperta interesse. 📊 Analytics é fundamental. Quem entende os dados, entende o público. E",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    }
  ],
  "provenance": [
    {
      "field": "audience.description",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 0,
      "method": "llm_persona_from_recent_content",
      "note_ref": "llm_persona_from_recent_content"
    },
    {
      "field": "audience.roles",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 0,
      "method": "llm_persona_from_recent_content",
      "note_ref": "llm_persona_from_recent_content"
    },
    {
      "field": "audience.seniority",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 0,
      "method": "llm_persona_from_recent_content",
      "note_ref": "llm_persona_from_recent_content"
    },
    {
      "field": "commercial.audience_buyer_fit",
      "source_type": "ai_inferred",
      "confidence": 0.6,
      "freshness_days": 0,
      "method": "llm_scorer",
      "note": "Relative signal within Koinon indexing, not a market-wide score."
    },
    {
      "field": "commercial.promotion_intent",
      "source_type": "ai_inferred",
      "confidence": 0.6,
      "freshness_days": 0,
      "method": "llm_scorer"
    },
    {
      "field": "quality.anomaly_flags",
      "source_type": "heuristic",
      "confidence": 0.5,
      "freshness_days": 30,
      "method": "profile_snapshot_and_engagement_ratio_heuristic",
      "note": "Means \"worth a manual check\", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person."
    },
    {
      "field": "quality.authenticity_score",
      "source_type": "heuristic",
      "confidence": 0.25,
      "freshness_days": 0,
      "method": "Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58.",
      "note": "The input set differs by platform; do not compare this score across platforms."
    },
    {
      "field": "quality.koinon_bd_grade",
      "source_type": "ai_inferred",
      "confidence": 0.5,
      "freshness_days": 30,
      "method": "llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine.",
      "note": "Koinon partner-outreach fit, not creator quality."
    },
    {
      "field": "reach.followers",
      "source_type": "observed",
      "confidence": 0.95,
      "freshness_days": 30,
      "method": "platform_profile"
    }
  ],
  "method_notes": {
    "llm_persona_from_recent_content": "Computed from posts read live at analysis time; those posts are NOT retained. The excerpts in evidence[] are separately collected profile content and are NOT the inputs to this inference. Do not cite them as its supporting evidence."
  },
  "freshness": {
    "profile_checked_days_ago": 30,
    "content_analysed_days_ago": 0,
    "audience_updated_days_ago": 0,
    "generated_at": "2026-09-03T18:23:02.399Z"
  },
  "retrieval": {
    "indexing_requests": 1,
    "user_triggered_requests": 0,
    "last_user_triggered_day": null,
    "note": "Being indexed in bulk is not the same as being retrieved to answer a question."
  },
  "relationships": {
    "platform_entity": "https://koinonlink.com/creators/tiktok",
    "category_entity": "https://koinonlink.com/product-category/ecommerce"
  },
  "license": {
    "terms": "https://koinonlink.com/for-ai",
    "attribution": "Koinon Link",
    "claim_url": "https://koinonlink.com/claim?k=tiktok_orenansanttos",
    "removal_url": "https://koinonlink.com/claim?k=tiktok_orenansanttos"
  }
}