# Rachel Meaders (@rachel_meaders) on tiktok

- id: koinon:creator:tiktok_rachel_meaders
- url: https://koinonlink.com/kol/tiktok/rachel_meaders
- schema_version: 1.4

## Identity
- platform: tiktok
- handle: rachel_meaders
- platform_url: https://www.tiktok.com/@rachel_meaders
- website: https://linktr.ee/rachelmeaders
- entity_type: creator
- person_id: Cross-platform identity not resolved for this creator.

## Reach
- followers: 2193434
- following: 607
- posts_total: 897
- posts_observed: 3
- verified: false
- size_tier: kol

## Engagement
- status: average_measured
- engagement_rate: 0.07156
- engagement_rate_basis: average_interactions_per_view
- posts_in_average: 10
- avg_interactions_per_post: 27193
- best_post_interactions: 145238
- measurement_source: tiktok_posts_mean
- measurement_formula: digg + comment + share, mean over observed posts, divided by the mean play count of those same posts — on TikTok the algorithmic feed decides reach, so followers are not the denominator that describes what share of an audience engaged
- comparable_pool: view_based_interactions
- status_note: engagement_rate is a MEAN over the posts we observed (posts_in_average says how many).
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: ecommerce
- subcategory: dtc_brand
- category_confidence: 0.8
- category_source: derived_from_recent_content
- topics: Amazon product hauls and mom hacks, Back to school and lunchbox organization, Halloween and seasonal home decor, Beach, lake, and family travel essentials, Kitchen gadgets and quick household solutions, Toddler parenting and road trip tips
- bio: [contact removed]
👇🏼PRODUCT LINKS HERE👇🏼

## Audience (inferred)
- status: present
- description: Moms with toddlers and young kids who shop Amazon for affordable household, travel, and parenting products
- roles: consumer
- seniority: consumer
- pain_points: Finding cheap, practical solutions for road trips and beach days with kids, Managing messy toddler routines like lunch packing, sand cleanup, and quick self-care, Budget-friendly seasonal decor and back-to-school supplies, Discovering renter-friendly or space-saving home gadgets without electrician help
- posts_analysed: 100
- confidence: 0.9

## Commercial (inferred)
- audience_buyer_fit: 0.1
- promotion_intent: 0.3
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 66
- authenticity_basis: engagement_observed
- credibility_score: 66
- flagged_for_review: false
- koinon_bd_grade: C — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Evidence
- [tiktok_rachel_meaders#6a40f504] Baby number 2 is a…🤭     #genderreveal #genderrevealcake #genderrevealparty (https://www.tiktok.com/@rachel_meaders)
- [tiktok_rachel_meaders#eb4d4196] Heartbeat
- [tiktok_rachel_meaders#94eb4d3a] It is a becoming a big trend on TikTok now! Click here: genderreveal
- [tiktok_rachel_meaders#4a2a707b] Check out Rachel Meaders’s video! #TikTok >
- [tiktok_rachel_meaders#ca05aa9c] Baby Number 2??🧸🤎
- [tiktok_rachel_meaders#e28721c3] original sound - rachel_meaders
- [tiktok_rachel_meaders#ab0cb6cc] BIG fans!🙂‍↕️ I have the link in my bio and saved it to my Amazon as well!👏🏼 #backtoschool #amazonfinds #momhack #elementaryschool #toddlermom
- [tiktok_rachel_meaders#a5cb7174] original sound - azean_g

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.9, freshness_days=76, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.9, freshness_days=76, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.9, freshness_days=76, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=76, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=76, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=99, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.5, freshness_days=76, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=99, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=99, method=platform_profile

## Freshness
- profile_checked_days_ago: 99
- content_analysed_days_ago: 76
- audience_updated_days_ago: 76

## AI retrieval
- indexing_requests: 10
- user_triggered_requests: 1
- last_user_triggered_day: 2026-10-18
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=tiktok_rachel_meaders
- Request removal: https://koinonlink.com/claim?k=tiktok_rachel_meaders
- Terms: https://koinonlink.com/for-ai