# Arijan Janeš (@ArijanJanes) on x

- id: koinon:creator:x_arijanjanes
- url: https://koinonlink.com/kol/x/ArijanJanes
- schema_version: 1.4

## Identity
- platform: x
- handle: ArijanJanes
- platform_url: https://twitter.com/ArijanJanes
- entity_type: creator
- person_id: Cross-platform identity not resolved for this creator.

## Reach
- followers: 12883
- following: 2240
- posts_total: 6723
- posts_observed: 3
- posts_per_day: 5.579
- account_age_days: 1205
- verified: true
- size_tier: koc

## Engagement
- status: peak_post_only
- peak_post_engagement_rate: 0.01087
- best_post_interactions: 140
- measurement_source: x_post_interactions
- measurement_formula: interactions on one post — likes, or likes + reposts + replies depending on the discovery path (the two are not distinguishable in the stored data)
- comparable_pool: peak_interactions
- status_note: We have only the single best observed post, so no mean exists. peak_post_engagement_rate is an UPPER BOUND, systematically higher than an average — never compare it against an average rate.
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: ecommerce
- subcategory: ecom_ads
- category_confidence: 0.9
- category_source: derived_from_recent_content
- topics: Quiz funnel building and ICP-targeted copy, CRO tests on PDP, dropdowns and shipping pricing, Listicles and advertorials performance, Custom Shopify carts and sticky CTAs, Subscription optimization for DTC brands

## Audience (inferred)
- status: present
- description: DTC e-commerce ads specialists and CRO practitioners running Shopify stores or small agencies, focused on quiz funnels, listicles and conversion optimization
- roles: ads
- seniority: practitioner
- pain_points: Low conversion rates on product pages and funnels despite ad spend, Cart abandonment and poor subscription uptake on Shopify stores, Generic listicles and quizzes failing to convert cold traffic, Over-reliance on bloated cart apps that hurt performance
- posts_analysed: 12
- confidence: 0.4

## Commercial (inferred)
- audience_buyer_fit: 0.9
- promotion_intent: 0.8
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 80
- authenticity_basis: engagement_observed
- credibility_score: 80
- flagged_for_review: false
- koinon_bd_grade: A — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Evidence
- [x_arijanjanes#d98b3f3a] Recent quiz funnel we build for a skincare brand. The question flow and copywriting is strategized for our ICP to make them feel understood, and make the quiz feel relevant to them. We're testing having a "start quiz" page and loading directly into Question 1. The entire point of (https://twitter.com/ArijanJanes)
- [x_arijanjanes#3a028a9b] I'm ditching CRO and starting my own ads agency. https://t.co/IeZHx1JXG4
- [x_arijanjanes#e9b6dc8e] Every now and then I open Linkedin and instantly get reminded of why I avoided it in the first place https://t.co/HgJnLsYrjB
- [x_arijanjanes#1296595d] Listicles with the angle "7 Reasons why most [product] don't work for [problem]" have been CRUSHING it for us. Implemented this on my own brand and on a couple of the agency clients. Works amazing for solution-aware audiences and sophisticated markets. But as with any lander, if 
- [x_arijanjanes#55afe891] Some of the simplest changes ever keep winning for us. We tested this on multiple brands now and got solid results. The entire test was about switching DROPDOWNS to TABS on mobile. The main issue with dropdowns for most brands is that they're too long, especially on mobile. Custo
- [x_arijanjanes#1825133a] One of the easiest CRO tests you can run is increasing your shipping prices. We mainly see this perform on brands where customers make a firm decision on buying the item. - No impulse purchases - Usually heavy DR (they get convinced they need the product badly) - Longer funnels &
- [x_arijanjanes#c2b71fc4] We saw a 4% increase in RPV when adding this element to a PDP. A bit of a background: - The brand sells items that are mainly impulse purchases and cheap, later upselling them on more items. - The majority of traffic for this test was new visitors from Meta. They previously had s
- [x_arijanjanes#ac7bd2a5] Another day, another new reason to delete your cart apps and go custom. We had an interesting project recently. This compression sock brand was using a Shopify cart app which was working "okay". It worked but loaded slow, had bugs, and couldn't do half of what they wanted. But th

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.4, freshness_days=76, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.4, freshness_days=76, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.4, freshness_days=76, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=76, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=76, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=121, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.5, freshness_days=76, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=121, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=121, method=platform_profile

## Freshness
- profile_checked_days_ago: 121
- content_analysed_days_ago: 76
- audience_updated_days_ago: 76

## AI retrieval
- indexing_requests: 14
- user_triggered_requests: 0
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=x_arijanjanes
- Request removal: https://koinonlink.com/claim?k=x_arijanjanes
- Terms: https://koinonlink.com/for-ai