# MoneySavingExpert (@MoneySavingExp) on x

- id: koinon:creator:x_moneysavingexp
- url: https://koinonlink.com/kol/x/MoneySavingExp
- schema_version: 1.4

## Identity
- platform: x
- handle: MoneySavingExp
- platform_url: https://twitter.com/MoneySavingExp
- country: United Kingdom
- entity_type: creator
- person_id: Cross-platform identity not resolved for this creator.

## Reach
- followers: 609612
- following: 340
- posts_total: 69802
- posts_observed: 1
- posts_per_day: 10.958
- account_age_days: 6370
- verified: false
- size_tier: kol

## Engagement
- status: peak_post_only
- peak_post_engagement_rate: 0
- best_post_interactions: 2
- measurement_source: x_post_interactions
- measurement_formula: interactions on one post — likes, or likes + reposts + replies depending on the discovery path (the two are not distinguishable in the stored data)
- comparable_pool: peak_interactions
- status_note: We have only the single best observed post, so no mean exists. peak_post_engagement_rate is an UPPER BOUND, systematically higher than an average — never compare it against an average rate.
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: finance
- subcategory: personal_fin
- category_confidence: 0.95
- category_source: derived_from_recent_content
- topics: Money-saving deals and cashback, Personal finance and pensions, Insurance and bill comparisons, Travel and transport discounts, Debt management and consumer rights
- bio: Founded by @MartinSLewis dedicated to cutting your costs, finding deals, beating the system & fighting your corner. Retweets aren't endorsements.

## Audience (inferred)
- status: present
- description: UK everyday consumers and families actively hunting for deals, bill cuts, cashback and personal finance wins
- roles: consumer
- seniority: consumer
- pain_points: Being overcharged on insurance renewals and household bills, Missing out on cashback, freebies and limited-time deals, Losing track of old pensions or savings accounts, Paying interest on debt when 0% options exist
- posts_analysed: 20
- confidence: 0.6

## Commercial (inferred)
- audience_buyer_fit: 0.1
- promotion_intent: 0.1
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 49
- authenticity_basis: engagement_observed
- credibility_score: 84
- flagged_for_review: false
- koinon_bd_grade: C — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Evidence
- [x_moneysavingexp#6c50586d] Check now if you could be due back £1,000s. Perhaps you're in too high a band like 100,000s are thought to be! 😱 We take you through how to check and challenge your band, plus are you due a discount, or could you even be in Council Tax credit: https://t.co/Pdzpu9YXWP https://t.c (https://twitter.com/MoneySavingExp/status/2067985760762884456)
- [x_moneysavingexp#e3b94036] There aren't many more (potentially) profitable uses of time than checking if you've any lost pensions! 💰 We explain how to quickly check and get it back: https://t.co/Yp1kDUE7QE https://t.co/MU4IjW5nyC
- [x_moneysavingexp#ea821a38] Got a 16 or 17 year-old (or nearly 18 year-old) who travels regularly by train? 🚂 From Monday 17 August, 16-17 Saver railcards will be valid for a full year from the purchase date - currently they expire once the railcard holder turns 18. ⬇️
- [x_moneysavingexp#2b23ce8d] Can't afford to clear your debt in full? Then you can't afford not to check out this card! The top long 0% balance transfer card gives you interest-free debt till 2029, plus £25 cashback. But you do need to apply by Monday 10 August👇 https://t.co/qw4n2FJoWL
- [x_moneysavingexp#816e30aa] This is the cheapest Sim we've EVER seen! 🤯 You can get 1GB data, unlimited calls and texts for just '59p a month'! It's a winner if you don't use much data 👇 https://t.co/pNtRno7F5O
- [x_moneysavingexp#a39cea80] Got lots in savings? Newbies to this platform can get a FREE £150 cashback bonus and 4.7% interest for two years. 🤑 While the 4.7% rate is beatable via other accounts, factor in the cashback and it's a top-pick – see full details 👇 https://t.co/wwXwrQgh51
- [x_moneysavingexp#d4fea2bd] Cheers to this! You can get a box of six wines and six cans of craft beer for £45 delivered (normally £98) via our blagged deal. 🍷 Best of all, it's just a one-off box, so there's no need for sign-ups or subscriptions. ⬇️ Please be Drinkaware https://t.co/KTwdSP4sdw
- [x_moneysavingexp#6fb3e92c] We've dished out 'awards' to six savvy MoneySavers who've made £1,000s by stoozing – check out their success stories! 🎉 Plus, if you're debt-free and financially disciplined, we explain how you can do the same: https://t.co/iUiusJjDMT https://t.co/yLpLxwUn5L

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.6, freshness_days=76, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.6, freshness_days=76, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.6, freshness_days=76, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=76, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=76, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=111, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.5, freshness_days=76, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=111, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=111, method=platform_profile

## Freshness
- profile_checked_days_ago: 111
- content_analysed_days_ago: 76
- audience_updated_days_ago: 76

## AI retrieval
- indexing_requests: 10
- user_triggered_requests: 0
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=x_moneysavingexp
- Request removal: https://koinonlink.com/claim?k=x_moneysavingexp
- Terms: https://koinonlink.com/for-ai