# Kennan Frost (@icon) on x

- id: koinon:creator:x_icon
- url: https://koinonlink.com/kol/x/icon
- schema_version: 1.4

## Identity
- platform: x
- handle: icon
- platform_url: https://twitter.com/icon
- website: https://icon.com
- country: United States
- entity_type: creator
- person_id: Cross-platform identity not resolved for this creator.

## Reach
- followers: 23462
- following: 82
- posts_total: 4
- posts_observed: 4
- posts_per_day: 0.001
- account_age_days: 4172
- verified: true
- size_tier: koc

## Engagement
- status: peak_post_only
- peak_post_engagement_rate: 0.01892
- best_post_interactions: 444
- measurement_source: x_post_interactions
- measurement_formula: interactions on one post — likes, or likes + reposts + replies depending on the discovery path (the two are not distinguishable in the stored data)
- comparable_pool: peak_interactions
- status_note: We have only the single best observed post, so no mean exists. peak_post_engagement_rate is an UPPER BOUND, systematically higher than an average — never compare it against an average rate.
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: software
- subcategory: martech
- category_confidence: 0.9
- category_source: derived_from_recent_content
- topics: Human-led UGC production, Full-service ad creation for brands, Agency white-label solutions, Affordable UGC with real creators, Admaker software for UGC workflow
- bio: Founder @Icon. 6 Human UGC filmed & edited for $999 (100% real / no AI). College dropout. Solo-founded Skio ($105M cash exit), T200 LoL, YC S20.

## Audience (inferred)
- status: present
- description: Small to mid-sized brands and agencies looking for affordable, high-quality human-led UGC ads with full-service support
- roles: ads
- seniority: decision_maker
- pain_points: Struggling to produce authentic UGC ads at scale without high costs, Finding it hard to manage end-to-end UGC production including creator sourcing and editing, Wasting money on AI-generated UGC that lacks authenticity and performance, Needing a white-label solution to serve clients without building in-house production capacity
- posts_analysed: 8
- confidence: 0.4

## Commercial (inferred)
- audience_buyer_fit: 0.8
- promotion_intent: 0.8
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 68
- authenticity_basis: engagement_observed
- credibility_score: 83
- flagged_for_review: false
- koinon_bd_grade: B — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Evidence
- [x_icon#7e73fb1d] icon is (re)launching soon. we pivoted from ai ugc to normal ugc with humans in the loop (https://twitter.com/icon/status/2062279410594550065)
- [x_icon#0ab90e5a] it’s $399 for:
- [x_icon#47253d65] * 6 human ugc ads filmed & edited (100% real / not AI)
- [x_icon#a93cd179] * we find creators, ship product, coach, & edit (2 creators × 3 ads)
- [x_icon#93dec2e8] * agency whitelabel (we make ads for your clients)
- [x_icon#7d1a977d] * admaker 2.0 software (8-products-in-1, replaces $10K+/mo)
- [x_icon#277071b5] * full refund if you’re not happy
- [x_icon#8943262d] self-serve this with a 3-

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.4, freshness_days=21, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.4, freshness_days=21, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.4, freshness_days=21, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=79, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=79, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=108, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.5, freshness_days=79, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=108, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=108, method=platform_profile

## Freshness
- profile_checked_days_ago: 108
- content_analysed_days_ago: 79
- audience_updated_days_ago: 21

## AI retrieval
- indexing_requests: 12
- user_triggered_requests: 0
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=x_icon
- Request removal: https://koinonlink.com/claim?k=x_icon
- Terms: https://koinonlink.com/for-ai