# Jordan Hill ⚙️ CRO for Shopify Brands (@jordanhill11) on x

- id: koinon:creator:x_jordanhill11
- url: https://koinonlink.com/kol/x/jordanhill11
- schema_version: 1.4

## Identity
- platform: x
- handle: jordanhill11
- platform_url: https://twitter.com/jordanhill11
- website: http://thatworks.agency
- country: United Kingdom
- entity_type: creator
- person_id: Cross-platform identity not resolved for this creator.

## Reach
- followers: 5282
- following: 678
- posts_total: 6040
- posts_observed: 1
- posts_per_day: 1.076
- account_age_days: 5612
- verified: true
- size_tier: nano

## Engagement
- status: peak_post_only
- peak_post_engagement_rate: 0.00057
- best_post_interactions: 3
- measurement_source: x_post_interactions
- measurement_formula: interactions on one post — likes, or likes + reposts + replies depending on the discovery path (the two are not distinguishable in the stored data)
- comparable_pool: peak_interactions
- status_note: We have only the single best observed post, so no mean exists. peak_post_engagement_rate is an UPPER BOUND, systematically higher than an average — never compare it against an average rate.
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: ecommerce
- subcategory: ecom_ads
- category_confidence: 0.85
- category_source: derived_from_recent_content
- topics: Shopify CRO优化, 电商机构市场趋势, 自建工具与平台, 机构生存策略
- bio: Founder of https://t.co/BPwzLfra7c | CRO & Shopify Agency Optimising $750m Per Year | Shopify Premiere Partner

## Audience (inferred)
- status: present
- description: Shopify brand owners and CRO/e-commerce optimization agency practitioners, primarily conversion rate optimization executors and mid-sized agency leads
- roles: ecom_ops
- seniority: practitioner
- pain_points: Agencies face intense market pressure and survival challenges, Need to quickly adopt new tools developed externally, High cost and complexity of migrating and iterating on in-house platforms
- posts_analysed: 2
- confidence: 0.4

## Commercial (inferred)
- audience_buyer_fit: 0.9
- promotion_intent: 0.8
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 62
- authenticity_basis: engagement_observed
- credibility_score: 77
- flagged_for_review: false
- koinon_bd_grade: A — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Evidence
- [x_jordanhill11#b1442fe3] The reality is a tonne of agencies are going to be squeezed out the market. The ones that hang on long enough will have to implement tools developed by other people to stay relevant, but then they're just outsourced tool operators. We're building the tool they'll use. (https://twitter.com/jordanhill11/status/2074148218359709854)
- [x_jordanhill11#cb749431] That Works is actually going crazy. I have to pinch myself every day at the moment. The last 2 weeks we've moved our new platform we've spent months building into beta and our staff have begun shipping with it. Our sales calls have become one call closes as soon as I share my scr

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.4, freshness_days=76, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.4, freshness_days=76, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.4, freshness_days=76, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=108, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=108, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=108, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.5, freshness_days=108, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=108, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=108, method=platform_profile

## Freshness
- profile_checked_days_ago: 108
- content_analysed_days_ago: 108
- audience_updated_days_ago: 76

## AI retrieval
- indexing_requests: 8
- user_triggered_requests: 0
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=x_jordanhill11
- Request removal: https://koinonlink.com/claim?k=x_jordanhill11
- Terms: https://koinonlink.com/for-ai