# Dara Denney (@DaraDenney) on youtube

- id: koinon:creator:youtube_daradenney
- url: https://koinonlink.com/kol/youtube/DaraDenney
- schema_version: 1.4

## Identity
- platform: youtube
- handle: DaraDenney
- platform_url: https://www.youtube.com/@DaraDenney
- country: United States
- entity_type: creator
- person_id: koinon:person:tiktok_daradenney

## Reach
- followers: 144000
- posts_observed: 2556
- verified: false
- size_tier: kol

## Engagement
- status: not_collected
- status_note: Engagement has not been collected for this creator yet. This is a gap in our collection, NOT a statement that the creator has no engagement. Follower count is known, so it is measurable.
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: software
- subcategory: martech
- category_confidence: 0.95
- category_source: derived_from_recent_content
- topics: AI tools for ad creative generation and reporting, Creative strategy frameworks and testing methods, Meta ads updates and platform news, Creative roadmaps and production processes, Brand case studies and ad examples
- bio: I'm a Director of Paid Social at a fully-remote marketing agency. People hire me to do their Facebook Ads (and other social media ...

## Audience (inferred)
- status: present
- description: Paid social media buyers, creative strategists and media buyers focused on Meta/Facebook ads, mostly agency or in-house execution roles
- roles: ads
- seniority: practitioner
- pain_points: Spending hours writing creative briefs and producing ad variations, Keeping up with Meta platform updates and algorithm shifts, Consistently finding and scaling winning creatives without burnout, Building repeatable processes for creative testing and roadmaps
- posts_analysed: 48
- confidence: 0.75

## Commercial (inferred)
- audience_buyer_fit: 0.9
- promotion_intent: 0.8
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 58
- authenticity_basis: profile_shape_only
- credibility_score: 58
- flagged_for_review: false
- koinon_bd_grade: B — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.75, freshness_days=70, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.75, freshness_days=70, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.75, freshness_days=70, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=10, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=10, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=46, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.25, freshness_days=10, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=46, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=46, method=platform_profile

## Freshness
- profile_checked_days_ago: 46
- content_analysed_days_ago: 10
- audience_updated_days_ago: 70

## AI retrieval
- indexing_requests: 14
- user_triggered_requests: 0
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=youtube_daradenney
- Request removal: https://koinonlink.com/claim?k=youtube_daradenney
- Terms: https://koinonlink.com/for-ai