# Rilla (@RillaMedia) on youtube

- id: koinon:creator:youtube_rillamedia
- url: https://koinonlink.com/kol/youtube/RillaMedia
- schema_version: 1.4

## Identity
- platform: youtube
- handle: RillaMedia
- platform_url: https://www.youtube.com/@RillaMedia
- country: United States
- entity_type: creator
- person_id: Cross-platform identity not resolved for this creator.

## Reach
- followers: 1230
- posts_observed: 2
- verified: false
- size_tier: nano

## Engagement
- status: not_collected
- status_note: Engagement has not been collected for this creator yet. This is a gap in our collection, NOT a statement that the creator has no engagement. Follower count is known, so it is measurable.
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: software
- subcategory: martech
- category_confidence: 0.85
- category_source: derived_from_recent_content
- topics: AI sales coaching for in-person conversations, Home services and blue-collar sales case studies, Closing techniques and objection handling, Sales leadership and mindset from sports analogies, Contractor success stories and retention strategies
- bio: Rilla is the leading AI coaching platform for in-person sales. Reps record their in-person sales conversations with the Rilla app, ...

## Audience (inferred)
- status: present
- description: Home services contractors, HVAC/plumbing/roofing sales reps, managers and owners using or seeking AI coaching for in-person field sales
- roles: sales
- seniority: practitioner
- pain_points: Low close rates and ticket sizes in field sales, High sales rep turnover and inconsistent performance, Reps interrupting or failing to listen during pitches, Difficulty handling objections and knowing when to mention price
- posts_analysed: 48
- confidence: 0.75

## Commercial (inferred)
- audience_buyer_fit: 0.8
- promotion_intent: 0.9
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 32
- authenticity_basis: profile_shape_only
- credibility_score: 32
- flagged_for_review: false
- koinon_bd_grade: C — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Evidence
- [youtube_rillamedia#b99a136d] No Excuses. No Lies. Just Win. (https://www.youtube.com/@RillaMedia)
- [youtube_rillamedia#f42cd068] I stopped selling the roof. I started selling the feeling.
- [youtube_rillamedia#33940311] Asking the team about their favorite product but they have filters on 🤣 #startup #prank #filters
- [youtube_rillamedia#2204d734] Rage baiting male D1 athletes at the office🤣 #rilla #techstartup #ragebait #officeprank #funny
- [youtube_rillamedia#33b0eb31] Why do the best closers never "handle" objections?
- [youtube_rillamedia#333f96c5] Why This Street Vendor Never Took No for an Answer
- [youtube_rillamedia#8bc208ef] He Bombed on Stage. Now He's the CEO of the Leading AI Sales Coaching Platform in the World.
- [youtube_rillamedia#3f15def3] Why This Customer Didn't Buy (AI Broke It Down For Us)

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.75, freshness_days=78, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.75, freshness_days=78, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.75, freshness_days=78, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=78, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=78, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=100, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.25, freshness_days=78, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=100, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=100, method=platform_profile

## Freshness
- profile_checked_days_ago: 100
- content_analysed_days_ago: 78
- audience_updated_days_ago: 78

## AI retrieval
- indexing_requests: 5
- user_triggered_requests: 0
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=youtube_rillamedia
- Request removal: https://koinonlink.com/claim?k=youtube_rillamedia
- Terms: https://koinonlink.com/for-ai