# Ecommerce em Casal (@ecommerceemcasal) on youtube

- id: koinon:creator:youtube_ecommerceemcasal
- url: https://koinonlink.com/kol/youtube/ecommerceemcasal
- schema_version: 1.4

## Identity
- platform: youtube
- handle: ecommerceemcasal
- platform_url: https://www.youtube.com/@ecommerceemcasal
- country: Brazil
- entity_type: creator
- person_id: Cross-platform identity not resolved for this creator.

## Reach
- followers: 3120
- posts_observed: 28
- verified: false
- size_tier: nano

## Engagement
- status: not_collected
- status_note: Engagement has not been collected for this creator yet. This is a gap in our collection, NOT a statement that the creator has no engagement. Follower count is known, so it is measurable.
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: ecommerce
- subcategory: crossborder
- category_confidence: 0.94
- category_source: derived_from_recent_content
- topics: Mercado Livre operations and scaling, Supplier sourcing and negotiation, Cash flow, loans and financial decisions, Seasonality and holiday sales strategies, Risk analysis and market research, Imports and fulfillment
- bio: Revelando os altos e baixos da vida como casal empreendedor, aqui compartilhamos nossa jornada nos Marketplaces, que ...

## Audience (inferred)
- status: present
- description: Brazilian small e-commerce entrepreneurs and couples running marketplace stores, mainly on Mercado Livre, focused on reselling and importing
- roles: ecom_ops
- seniority: decision_maker
- pain_points: Finding reliable suppliers with flexible payment terms and NF, Managing cash flow, loans and costs that can kill the business, Deciding when and how to scale without breaking stock or operations, Handling seasonality, market saturation and sales planning
- posts_analysed: 40
- confidence: 0.75

## Commercial (inferred)
- audience_buyer_fit: 0.9
- promotion_intent: 0.8
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 37
- authenticity_basis: profile_shape_only
- credibility_score: 37
- flagged_for_review: false
- koinon_bd_grade: C — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Evidence
- [youtube_ecommerceemcasal#2d071f7e] LOANS WILL LEVERAGE YOUR BUSINESS! (https://www.youtube.com/@ecommerceemcasal)
- [youtube_ecommerceemcasal#2ca40779] THE MOST IMPORTANT DECISION WE'VE EVER MADE!
- [youtube_ecommerceemcasal#de1c4770] 7 DECISIONS THAT CHANGED EVERYTHING FOR OUR E-COMMERCE
- [youtube_ecommerceemcasal#a8b9d78c] COMO ANALISAR RISCO EM MARKETPLACES
- [youtube_ecommerceemcasal#3cd75f61] É ASSIM QUE CRIAMOS UMA OPERAÇÃO MILIONÁRIA NO MERCADO LIVRE
- [youtube_ecommerceemcasal#bbb576dd] COMO SABER SE O PRODUTO FAZ SENTIDO NA SUA OPERAÇÃO
- [youtube_ecommerceemcasal#ca05339f] SEU FORNECEDOR TEM FLEXIBILIDADE?
- [youtube_ecommerceemcasal#0b04c40f] O SEU PRODUTO NÃO É RUIM!

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.75, freshness_days=71, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.75, freshness_days=71, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.75, freshness_days=71, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=71, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=71, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=106, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.25, freshness_days=71, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=106, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=106, method=platform_profile

## Freshness
- profile_checked_days_ago: 106
- content_analysed_days_ago: 71
- audience_updated_days_ago: 71

## AI retrieval
- indexing_requests: 10
- user_triggered_requests: 0
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=youtube_ecommerceemcasal
- Request removal: https://koinonlink.com/claim?k=youtube_ecommerceemcasal
- Terms: https://koinonlink.com/for-ai