{
  "@context": "https://koinonlink.com/schema/creator/v1.3",
  "@type": "Creator",
  "schema_version": "1.3",
  "id": "koinon:creator:youtube_rishiecommerce",
  "url": "https://koinonlink.com/kol/youtube/rishiecommerce",
  "alternate": {
    "html": "https://koinonlink.com/kol/youtube/rishiecommerce",
    "json": "https://koinonlink.com/kol/youtube/rishiecommerce.json",
    "markdown": "https://koinonlink.com/kol/youtube/rishiecommerce.md"
  },
  "identity": {
    "display_name": "Rishi Ecommerce",
    "handle": "rishiecommerce",
    "platform": "youtube",
    "platform_url": "https://www.youtube.com/@rishiecommerce",
    "website": null,
    "country": "IN",
    "country_name": "India",
    "location_text": null,
    "entity_type": "creator",
    "person_id": null,
    "person_id_note": "Cross-platform identity not resolved for this creator.",
    "other_accounts": [],
    "claimed": false,
    "claimed_note": "Not claimed. This says nothing about the creator — most profiles are simply not claimed yet.",
    "declared_accounts": []
  },
  "first_party": null,
  "reach": {
    "followers": 239000,
    "following": null,
    "posts_total": null,
    "posts_observed": 325,
    "account_age_days": null,
    "posts_per_day": null,
    "verified": false,
    "size_tier": "kol"
  },
  "engagement": {
    "status": "not_collected",
    "engagement_rate": null,
    "engagement_rate_basis": null,
    "posts_in_average": null,
    "avg_views_per_post": null,
    "peak_post_engagement_rate": null,
    "avg_interactions_per_post": null,
    "best_post_interactions": null,
    "measurement_source": null,
    "measurement_formula": null,
    "comparable_pool": null,
    "status_note": "Engagement has not been collected for this creator yet. This is a gap in our collection, NOT a statement that the creator has no engagement. Follower count is known, so it is measurable.",
    "unit_note": "engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here."
  },
  "content": {
    "bio": "A TEDx Speaker, Rishi Kandari Owns Rishi Ecommerce, based in Haldwani & Dehradun, UTTARAKHAND known for the world ...",
    "topics": [
      "Flipkart广告与政策更新",
      "Meesho卖家运营与费用",
      "Amazon工具与listing优化",
      "电商销售活动规划",
      "AI工具在电商中的应用",
      "产品研究与供应商对接"
    ],
    "topics_en": [
      "Flipkart ads and policy updates",
      "Meesho seller operations and fees",
      "Amazon tools and listing optimization",
      "E-commerce sales event planning",
      "AI tools in e-commerce",
      "Product research and supplier sourcing"
    ],
    "topics_zh": [
      "Flipkart广告与政策更新",
      "Meesho卖家运营与费用",
      "Amazon工具与listing优化",
      "电商销售活动规划",
      "AI工具在电商中的应用",
      "产品研究与供应商对接"
    ],
    "category": "ecommerce",
    "category_label": "E-commerce / DTC",
    "subcategory": "ecom_tools",
    "subcategory_label": "E-commerce tools & SaaS",
    "category_confidence": 0.9,
    "category_source": "derived_from_recent_content"
  },
  "audience": {
    "status": "present",
    "status_note": null,
    "description": "Indian e-commerce sellers and suppliers, small to medium-sized sellers and their teams operating stores on platforms like Amazon, Flipkart, and Meesho",
    "roles": [
      "ecom_ops"
    ],
    "seniority": "practitioner",
    "pain_points": [
      "Frequent changes in platform ad policies leading to unstable campaign performance",
      "High RTO rates and complicated shipping cost calculations hurting profitability",
      "Heavy pressure in planning sales promotions and managing inventory",
      "High barriers to compliance documentation and using AI tools"
    ],
    "posts_analysed": 48,
    "confidence": 0.75
  },
  "commercial": {
    "audience_buyer_fit": 0.9,
    "promotion_intent": 0.8,
    "open_to_collaboration": false,
    "contact": null,
    "contact_note": "Koinon does not publish creator contact details."
  },
  "quality": {
    "authenticity_score": 58,
    "authenticity_basis": "profile_shape_only",
    "authenticity_method": "Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58.",
    "authenticity_comparable_across_platforms": false,
    "credibility_score": 58,
    "credibility_note": null,
    "flagged_for_review": false,
    "flag_reasons": [],
    "anomaly_flags": [],
    "koinon_bd_grade": {
      "value": "B",
      "scale": [
        "A",
        "B",
        "C",
        "quarantine",
        null
      ],
      "value_meanings": {
        "A": "Strong fit for Koinon partner outreach.",
        "B": "Moderate fit.",
        "C": "Weak fit, or never scored.",
        "quarantine": "Flagged for manual review. Excluded from Koinon published statistics, but creator search still RETURNS these profiles unless you pass exclude_anomalous:true — check quality.flagged_for_review.",
        "null": "Never scored."
      },
      "measures": "koinon_partner_outreach_fit",
      "basis": "koinon_bd_fit_and_engagement",
      "formula": "fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine.",
      "comparable_across_platforms": false,
      "interpretation": "NOT a quality score and NOT fit for your campaign — it grades Koinon own partner-outreach interest in gaming, e-commerce and software. A \"C\" usually means \"outside those industries\" or \"not yet scored\".",
      "explained_at": "https://koinonlink.com/for-ai#koinon_bd_grade"
    },
    "interpretation": "Signals for triage, not verdicts. A flag means the profile is worth a manual check."
  },
  "evidence": [
    {
      "evidence_id": "youtube_rishiecommerce#cf6f4f56",
      "type": "creator_content",
      "excerpt": "How Flipkart ads search term report can help you find exclude keywords and boost ROI of campaign",
      "source_url": "https://www.youtube.com/@rishiecommerce",
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "youtube_rishiecommerce#17378f52",
      "type": "creator_content",
      "excerpt": "This is how I’ll Start E-commerce business in 2026 || Step by step process",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "youtube_rishiecommerce#48529363",
      "type": "creator_content",
      "excerpt": "Shopsy promise program explained by rishi kandari",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "youtube_rishiecommerce#2d39b8e5",
      "type": "creator_content",
      "excerpt": "Flipkart ads free webinar",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "youtube_rishiecommerce#7c480fd7",
      "type": "creator_content",
      "excerpt": "Flipkart advertising management, flipkart ads management agency/company named smart ads Solutions",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "youtube_rishiecommerce#5bf31730",
      "type": "creator_content",
      "excerpt": "Flipkart ads targeting using google ads",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "youtube_rishiecommerce#290a550f",
      "type": "creator_content",
      "excerpt": "How to create Brand Store On Flipkart 🆓? ब्रांड स्टोर कैसे बनाये? Sell on Flipkart",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    },
    {
      "evidence_id": "youtube_rishiecommerce#0f4b4615",
      "type": "creator_content",
      "excerpt": "Learn flipkart ads tips with Rishi Ecommerce || Flipkart ads tips",
      "source_url": null,
      "source_url_note": "Koinon retains one profile-level source URL, not a per-post URL for each excerpt."
    }
  ],
  "provenance": [
    {
      "field": "audience.description",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 29,
      "method": "llm_persona_from_recent_content",
      "note_ref": "llm_persona_from_recent_content"
    },
    {
      "field": "audience.roles",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 29,
      "method": "llm_persona_from_recent_content",
      "note_ref": "llm_persona_from_recent_content"
    },
    {
      "field": "audience.seniority",
      "source_type": "ai_inferred",
      "confidence": 0.75,
      "freshness_days": 29,
      "method": "llm_persona_from_recent_content",
      "note_ref": "llm_persona_from_recent_content"
    },
    {
      "field": "commercial.audience_buyer_fit",
      "source_type": "ai_inferred",
      "confidence": 0.6,
      "freshness_days": 0,
      "method": "llm_scorer",
      "note": "Relative signal within Koinon indexing, not a market-wide score."
    },
    {
      "field": "commercial.promotion_intent",
      "source_type": "ai_inferred",
      "confidence": 0.6,
      "freshness_days": 0,
      "method": "llm_scorer"
    },
    {
      "field": "quality.anomaly_flags",
      "source_type": "heuristic",
      "confidence": 0.5,
      "freshness_days": 0,
      "method": "profile_snapshot_and_engagement_ratio_heuristic",
      "note": "Means \"worth a manual check\", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person."
    },
    {
      "field": "quality.authenticity_score",
      "source_type": "heuristic",
      "confidence": 0.25,
      "freshness_days": 0,
      "method": "Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58.",
      "note": "The input set differs by platform; do not compare this score across platforms."
    },
    {
      "field": "quality.koinon_bd_grade",
      "source_type": "ai_inferred",
      "confidence": 0.5,
      "freshness_days": 0,
      "method": "llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine.",
      "note": "Koinon partner-outreach fit, not creator quality."
    },
    {
      "field": "reach.followers",
      "source_type": "observed",
      "confidence": 0.95,
      "freshness_days": 0,
      "method": "platform_profile"
    }
  ],
  "method_notes": {
    "llm_persona_from_recent_content": "Computed from posts read live at analysis time; those posts are NOT retained. The excerpts in evidence[] are separately collected profile content and are NOT the inputs to this inference. Do not cite them as its supporting evidence."
  },
  "freshness": {
    "profile_checked_days_ago": 0,
    "content_analysed_days_ago": 0,
    "audience_updated_days_ago": 29,
    "generated_at": "2026-09-03T18:21:18.871Z"
  },
  "retrieval": {
    "indexing_requests": 1,
    "user_triggered_requests": 0,
    "last_user_triggered_day": null,
    "note": "Being indexed in bulk is not the same as being retrieved to answer a question."
  },
  "relationships": {
    "platform_entity": "https://koinonlink.com/creators/youtube",
    "category_entity": "https://koinonlink.com/product-category/ecommerce"
  },
  "license": {
    "terms": "https://koinonlink.com/for-ai",
    "attribution": "Koinon Link",
    "claim_url": "https://koinonlink.com/claim?k=youtube_rishiecommerce",
    "removal_url": "https://koinonlink.com/claim?k=youtube_rishiecommerce"
  }
}