# The eCom Show by Shan (@theecomshow) on youtube

- id: koinon:creator:youtube_theecomshow
- url: https://koinonlink.com/kol/youtube/theecomshow
- schema_version: 1.4

## Identity
- platform: youtube
- handle: theecomshow
- platform_url: https://www.youtube.com/@theecomshow
- country: India
- entity_type: creator
- person_id: Cross-platform identity not resolved for this creator.

## Reach
- followers: 62200
- posts_observed: 3
- verified: false
- size_tier: koc

## Engagement
- status: not_collected
- status_note: Engagement has not been collected for this creator yet. This is a gap in our collection, NOT a statement that the creator has no engagement. Follower count is known, so it is measurable.
- unit_note: engagement_rate and peak_post_engagement_rate are ratios (0-1); avg_interactions_per_post and best_post_interactions are absolute counts. Read status before reading any number: a null rate has several different causes and status says which one applies here.

## Content
- category: ecommerce
- subcategory: dtc_brand
- category_confidence: 0.89
- category_source: derived_from_recent_content
- topics: Content creator monetization and brand deals, Mushroom farming as a business, Founder interviews and business systems, Equity, scaling and selling companies, Kerala entrepreneurship and regional opportunities
- bio: ഓൺലൈൻ ബിസിനസ്സ് അറിയാത്തതു കൊണ്ട് ആരും തോൽക്കാൻ പാടില്ല Welcome to The ...

## Audience (inferred)
- status: present
- description: Kerala-based aspiring entrepreneurs, small business owners and content creators interested in online businesses and side hustles
- roles: ecom_ops
- seniority: practitioner
- pain_points: Lack of practical knowledge about starting online businesses leading to failures, Difficulty transitioning from salaried IT jobs to entrepreneurship, Challenges in monetizing content or securing funding and scaling, Negative perceptions and lack of local support for unconventional businesses like mushroom farming
- posts_analysed: 40
- confidence: 0.75

## Commercial (inferred)
- audience_buyer_fit: 0.8
- promotion_intent: 0.8
- open_to_collaboration: false
- contact: Koinon does not publish creator contact details.

## Quality signals
- authenticity_score: 54
- authenticity_basis: profile_shape_only
- credibility_score: 54
- flagged_for_review: false
- koinon_bd_grade: B — measures Koinon partner-outreach fit, not creator quality
- interpretation: Signals for triage, not verdicts. A flag means the profile is worth a manual check.

## Evidence
- [youtube_theecomshow#f4c9f433] ഒരു creator ന് എന്തൊക്കെ തരത്തിൽ പണമുണ്ടാക്കാം… ft. That mallu Chekkan ( Aju Philip ) (https://www.youtube.com/@theecomshow)
- [youtube_theecomshow#1a0a06ab] എന്തുകൊണ്ടാണ് content creator നെ brand ambassador ആയി തിരഞ്ഞെടുക്കുന്നത്.. ft. Aju philip
- [youtube_theecomshow#38b20203] Next wave ഇനി വരാൻ പോവുന്നത് gaming ൽ തന്നെയാണ്.. ft. Aju Philip
- [youtube_theecomshow#44fe7af6] Instagram ക്രിയേറ്റേഴ്സിന് കോടികൾ കൊടുക്കുന്നത് എന്തിനാണ്?  ft. Aju philip
- [youtube_theecomshow#7cf94c4d] Founders തുറന്നു സംസാരിച്ചാൽ പല പ്രശ്നങ്ങളും പരിഹരിക്കാം… Ft. sharzad farook
- [youtube_theecomshow#0fb1776c] കാൽ ഒടിഞ്ഞതിനുപോലും ഇന്ന് കേക്ക് വാങ്ങാറുണ്ട്!
- [youtube_theecomshow#fa8e8de9] നമ്മൾ ദിവസവും വിഷം കഴിച്ചുകൊണ്ടിരിക്കുകയാണ്. Ft. Najathulla sidhique
- [youtube_theecomshow#fe567ebe] Books എന്തായാലും വായിച്ചിരിക്കണം. ft . @growthefunguy

## Provenance
Every inferred field below carries how it was produced. Facts stay facts; inferences stay inferences.

- audience.description: source_type=ai_inferred, confidence=0.75, freshness_days=65, method=llm_persona_from_recent_content
- audience.roles: source_type=ai_inferred, confidence=0.75, freshness_days=65, method=llm_persona_from_recent_content
- audience.seniority: source_type=ai_inferred, confidence=0.75, freshness_days=65, method=llm_persona_from_recent_content
- commercial.audience_buyer_fit: source_type=ai_inferred, confidence=0.6, freshness_days=65, method=llm_scorer — Relative signal within Koinon indexing, not a market-wide score.
- commercial.promotion_intent: source_type=ai_inferred, confidence=0.6, freshness_days=65, method=llm_scorer
- quality.anomaly_flags: source_type=heuristic, confidence=0.5, freshness_days=107, method=profile_snapshot_and_engagement_ratio_heuristic — Means "worth a manual check", NOT confirmed fraud. Flags can be wrong and are not a verdict about the person.
- quality.authenticity_score: source_type=heuristic, confidence=0.25, freshness_days=65, method=Profile-shape heuristic from a single snapshot (follower count, following ratio, account age, posting volume, verification), reduced for engagement red flags where post engagement was collected. Where only a follower count is available the score saturates at 58. — The input set differs by platform; do not compare this score across platforms.
- quality.koinon_bd_grade: source_type=ai_inferred, confidence=0.5, freshness_days=107, method=llm_partner_fit_classifier + fit_score >= 0.6 AND authenticity >= 60 => A; fit_score >= 0.4 AND authenticity >= 45 => B; else C. authenticity < 30 or a promotional-pattern flag => quarantine. — Koinon partner-outreach fit, not creator quality.
- reach.followers: source_type=observed, confidence=0.95, freshness_days=107, method=platform_profile

## Freshness
- profile_checked_days_ago: 107
- content_analysed_days_ago: 65
- audience_updated_days_ago: 65

## AI retrieval
- indexing_requests: 14
- user_triggered_requests: 0
- note: Being indexed in bulk is not the same as being retrieved to answer a question.

## This profile
- Claim or correct: https://koinonlink.com/claim?k=youtube_theecomshow
- Request removal: https://koinonlink.com/claim?k=youtube_theecomshow
- Terms: https://koinonlink.com/for-ai