Toby (@TobyWalleruk) on X (Twitter)

Toby is a creator on X (Twitter) in the 30K–40K follower range, publishing for DTC brand owners and in-house marketing teams scaling e-commerce revenue with ads and email/SMS. Profile last checked 2026-07-06.

| Field | Value |

| --- | --- |

| Platform | X (Twitter) |

| Handle | @TobyWalleruk |

| Followers | 30K–40K |

| Indexed under | E-commerce / DTC · E-commerce ads & growth |

| Audience function | paid-ads and media buying |

Profile bio

Helping DTC brands scale past $25M/yr with Ads & Email Marketing. $450M+ in revenue / Moto, Leica, Pixi, Kodak, Drake + 200+

What this creator posts about, and who reads it

Recurring topics: DTC scaling case studies, Ads + creative testing, Email/SMS retention integration, Media buying strategy, LTV and CAC optimization

Audience: DTC brand owners and in-house marketing teams scaling e-commerce revenue with ads and email/SMS

Audience read from this creator’s own recent posts, not from platform-declared categories. It is our reading, and it can be wrong.

Recent content samples

70% of what a media buyer did in 2020 is automated now. The other 30% is where they actually earn their money five things that make up the new skill stack: > creative strategy > full-funnel awareness > first-party data…

See the original post on X (Twitter)

Where this creator sits in the wider pool

Koinon Link indexes X (Twitter) creators in E-commerce / DTC with grade, authenticity and contactability broken down — see the X (Twitter) × E-commerce / DTC breakdown, or the Creator Index Report for the whole index.

This page lists public profile information only. It carries no contact details and no authenticity score. If you are Toby and want this page removed, request removal.