Software Creators in Brazil: 505 Indexed

If you are running Software creator campaigns for Brazil, the first question is always which platform the people are on. Koinon Link indexes 505 Software creators attributed to Brazil. The platform split below is often not what teams expect.

Platform split

How this slice differs from the index as a whole

• Median following is 21,028, 5.1× the index-wide median of 4,155 — expect higher rate cards.
• TikTok alone accounts for 74% here, against 36% index-wide — a skew specific to this slice, so budgeting from index-wide platform habits will misallocate.
• A and B grades are 18% of this slice versus 37% overall — expect to screen through more names to find usable ones.

How to read these numbers: this covers creators indexed and validated inside Koinon Link, not every creator on the platform. Suspected bought-follower accounts are quarantined and excluded from the table above (shown separately). The authenticity score is our own anomaly detection over follower/engagement structure, not a platform-official metric. Figures update as collection continues.

Creators in this slice

• Nerds de Negócios (@nerdsdenegocios) — AI tools and video generation

• Karol Armelau (@akarolalvess) — Korean language and culture learning

• KaBuM! (@kabum) — gaming sales and promotions

• Filha Zumbi 🎬 (@claquete19) — Zumbileide serialized story

• Hashtag Treinamentos (@HashtagTreinamentos) — Excel formulas, shortcuts and data tools

• Jef Dicas Tech 📱Tecnologia (@jefdicastech) — Secret WhatsApp and mobile tips

• Fábio Poe (@fabio.poe) — iOS updates and new features

• Hashtag Treinamentos (@hashtagtreinamentos) — Excel functions like SE

• Microsoft Brasil (@MicrosoftBr) — Microsoft 365 Copilot

• Copini (@copini_oficial) — Life gamification and AlphaLAB

Ordered by follower tier, first 10 shown. Each link opens that creator’s public profile: what they post about, who reads it, and recent samples — no contact details.

Sub-niches

How country attribution works

Most platforms do not expose a country field for creators. Attribution here comes from verifiable public signals: the region stated on the channel or profile, region markers in post metadata, and language and locale cues in the profile. Creators we cannot attribute are left unattributed rather than forced into a country — so the true count for Brazil is higher than shown; this page only counts what can be established.