Gaming Creators on TikTok in United Kingdom: 302
Updated 2026-08-01
This is the pool of Gaming creators on TikTok serving the United Kingdom market — 302 of them. This is the most specific cut, and the closest to a real campaign decision: you rarely need "gaming creators", you need a particular kind of creator on a particular platform for a particular market.
| Metric | Value |
|---|---|
| Creators indexed | 302 |
| Grade A (contact these first) | 3 (1%) |
| Grade B | 16 (5%) |
| Average authenticity score | 44 / 100 |
| With public contact details | 14 (5%) |
| With recent content captured | 2 (1%) |
| Median follower count | 19,610 |
| Suspected bought-follower accounts quarantined | 19 (excluded above) |
How this segment differs from the baselines
| Metric | This segment | United Kingdom · Gaming | TikTok · Gaming |
|---|---|---|---|
| Creators | 302 | 484 | 5,987 |
| Grade A share | 1% | 2% | 2% |
| Avg authenticity | 44 | 46 | 44 |
| Contactable | 5% | 6% | 3% |
Authenticity is above the platform-wide average for this industry (44 vs 44) — so vetting cost in this segment is relatively lower.
How to read these numbers: this covers creators indexed and validated inside Koinon Link, not every creator on the platform. Suspected bought-follower accounts are quarantined and excluded from the table above (shown separately). The authenticity score is our own anomaly detection over follower/engagement structure, not a platform-official metric. Figures update as collection continues.
Sub-niches
| Segment | Creators | Share |
|---|---|---|
| Mobile games | 99 | 33% |
| iGaming / crypto casino | 83 | 27% |
| Esports | 24 | 8% |
| PC / console | 21 | 7% |
| Indie games | 12 | 4% |