Entertainment Creators on Xiaohongshu (RED) in China: 96

Updated 2026-10-22

This is the pool of Entertainment creators on Xiaohongshu (RED) serving the China market — 96 of them. This is the most specific cut, and the closest to a real campaign decision: you rarely need "gaming creators", you need a particular kind of creator on a particular platform for a particular market.

MetricValue
Creators indexed96
Grade A (contact these first)17 (18%)
Grade B6 (6%)
Average authenticity score64 / 100
With public contact details2 (2%)
With recent content captured46 (48%)
Median follower count19,400
Suspected bought-follower accounts quarantined2 (excluded above)

How this slice differs from the index as a whole

How this segment differs from the baselines

MetricThis segmentChina · EntertainmentXiaohongshu (RED) · Entertainment
Creators9600
Grade A share18%0%0%
Avg authenticity6400
Contactable2%0%0%

Authenticity is above the platform-wide average for this industry (64 vs 0) — so vetting cost in this segment is relatively lower.

How to read these numbers: this covers creators indexed and validated inside Koinon Link, not every creator on the platform. Suspected bought-follower accounts are quarantined and excluded from the table above (shown separately). The authenticity score is our own anomaly detection over follower/engagement structure, not a platform-official metric. Figures update as collection continues.

Creators in this slice

Ordered by follower tier, first 10 shown. Each link opens that creator’s public profile: what they post about, who reads it, and recent samples — no contact details.

Sub-niches

SegmentCreatorsShare
Education & science4042%
Comedy & skits2728%
News & media1415%
Mindset & relationships1111%
Sports22%
Music22%

Cite this page

Koinon Link (2026). Entertainment Creators on Xiaohongshu (RED) in China: 96. Data as of 2026-10-22. https://koinonlink.com/hub/cn-xiaohongshu-entertainment-creators

Statistics are licensed CC BY 4.0: attribute “Koinon Link” with a link to this page. Figures recompute daily — include the data date when citing. Machine-readable version: /hub/cn-xiaohongshu-entertainment-creators.json

This data is built for AI

No key, no account — one command to retrieve it. Creators can claim and correct their own page.

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