Lifestyle Creators in United States: 912 Indexed

If you are running Lifestyle creator campaigns for United States, the first question is always which platform the people are on. Koinon Link indexes 912 Lifestyle creators attributed to United States. The platform split below is often not what teams expect.

Platform split

How this slice differs from the index as a whole

• Median following is 28,104, 4.3× the index-wide median of 6,482 — expect higher rate cards.
• 40% publish an email or IM handle against 7% index-wide — easier to reach directly than average.
• TikTok alone accounts for 91% here, against 40% index-wide — a skew specific to this slice, so budgeting from index-wide platform habits will misallocate.

How to read these numbers: this covers creators indexed and validated inside Koinon Link, not every creator on the platform. Suspected bought-follower accounts are quarantined and excluded from the table above (shown separately). The authenticity score is our own anomaly detection over follower/engagement structure, not a platform-official metric. Figures update as collection continues.

Creators in this slice

• James Charles (@jamescharles) — GRWM and makeup routines

• Jessie (@jessie.shen) — 怀孕/家庭生活

• Ant X Ana (@antxana) — Family life with toddlers and pranks

• Wonderlife (@wonderlife.foryou) — 中国工厂生产过程

• ASMR Playroom (@asmrplayroom) — ASMR toy unboxings and mini appliances

• MONEY TALKS WIRELESS (@MONEYTALKSWIRELESS) — iPhone/iPad水损与屏幕修复

• 𝖣 𝖠 𝖱 𝖫 𝖠 𝖤 𝖫 𝖨 𝖹 𝖠 (@darlaeliza) — personal lifestyle

• Nanajoe💙 (@nanajoe19) — Easy multicultural recipes (Mexican

• TheGoddessBoys (@beingadp) — ASMR cooking and eating sounds

• @sidneyraz — life hacks and adulting tips

Ordered by follower tier, first 10 shown. Each link opens that creator’s public profile: what they post about, who reads it, and recent samples — no contact details.

Sub-niches

How country attribution works

Most platforms do not expose a country field for creators. Attribution here comes from verifiable public signals: the region stated on the channel or profile, region markers in post metadata, and language and locale cues in the profile. Creators we cannot attribute are left unattributed rather than forced into a country — so the true count for United States is higher than shown; this page only counts what can be established.