Lifestyle Creators on TikTok in Vietnam: 111

This is the pool of Lifestyle creators on TikTok serving the Vietnam market — 111 of them. This is the most specific cut, and the closest to a real campaign decision: you rarely need "gaming creators", you need a particular kind of creator on a particular platform for a particular market.

How this slice differs from the index as a whole

• Median following is 33,974, 8.6× the index-wide median of 3,971 — expect higher rate cards.
• 95% have recent content captured for judgement versus 45% overall — better-evidenced than average.
• A and B grades are 7% of this slice versus 37% overall — expect to screen through more names to find usable ones.

How this segment differs from the baselines

Authenticity is above the platform-wide average for this industry (56 vs 0) — so vetting cost in this segment is relatively lower.

How to read these numbers: this covers creators indexed and validated inside Koinon Link, not every creator on the platform. Suspected bought-follower accounts are quarantined and excluded from the table above (shown separately). The authenticity score is our own anomaly detection over follower/engagement structure, not a platform-official metric. Figures update as collection continues.

Creators in this slice

• Bảo Vy࿐ Bí Be (@baovybibe) — Skincare and sun protection reviews

• Hà Hiền Khô (@tiktok.hahien) — 4RAU barbershop openings and expansions

• JUSTDUN VIỆT NAM (@justdun.vn) — TikTok Shop live sales with KOL Ngọc Trinh

• Chuppy (@ngn.chibi8) — Vinpearl Safari Phú Quốc promotions

• Bích Ngọc (@bichngoc_ngocthuan) — Skincare & makeup live selling

• 𝗟𝗮𝗻 𝗧𝗵𝗮𝗻𝗵 🌷 (@lnntah_) — Clothing reviews

• Như Ý Beauty Quận 12 (@nhuybeautyhocmonquan12) — Cheap Dubai perfumes

• inochimall (@inochiofficial) — Household storage boxes, trays and kitchen tools

• Su Visecret Bra✨ (@suvisecretbra) — Áo dài compatible bras and underwear

• Best Tools (@best.tools98) — WINHUNT/ToughBuilt tool bags

Ordered by follower tier, first 10 shown. Each link opens that creator’s public profile: what they post about, who reads it, and recent samples — no contact details.

Sub-niches