Lifestyle Creators on TikTok in Vietnam: 72

This is the pool of Lifestyle creators on TikTok serving the Vietnam market — 72 of them. This is the most specific cut, and the closest to a real campaign decision: you rarely need "gaming creators", you need a particular kind of creator on a particular platform for a particular market.

How this slice differs from the index as a whole

• 94% have recent content captured for judgement versus 41% overall — better-evidenced than average.
• Median following is 27,010, 4.2× the index-wide median of 6,482 — expect higher rate cards.
• A and B grades are 7% of this slice versus 34% overall — expect to screen through more names to find usable ones.

How this segment differs from the baselines

Authenticity is above the platform-wide average for this industry (54 vs 0) — so vetting cost in this segment is relatively lower.

How to read these numbers: this covers creators indexed and validated inside Koinon Link, not every creator on the platform. Suspected bought-follower accounts are quarantined and excluded from the table above (shown separately). The authenticity score is our own anomaly detection over follower/engagement structure, not a platform-official metric. Figures update as collection continues.

Creators in this slice

• Hà Hiền Khô (@tiktok.hahien) — 4RAU barbershop openings and expansions

• Chuppy (@ngn.chibi8) — Vinpearl Safari Phú Quốc promotions

• Khanh Gần M7🛍️ (@dkhanhrv) — Áo khoác and jackets

• Sơn Công Lê (@sonconglee) — 美食试吃与推荐

• HanGy Nè (@hangy.ne) — Brand partnerships and product reviews (Unilever

• Hồng Mười Dầu Gội REVIEW (@hongmuoi789) — Hair care shampoos and conditioners

• Huyền Codeage (@huyencodeage) — Codeage NMN liposomal authenticity and sales

• Shipper trầmtính (@letrinh_meo87) — Grab司机日常

• Tấn Tài funny (@tantai.funny) — 电动工具实测体验

• Dũng RV (@hi.imdung) — affiliate 产品测评

Ordered by follower tier, first 10 shown. Each link opens that creator’s public profile: what they post about, who reads it, and recent samples — no contact details.

Sub-niches